Best Denki Malaysia Opts for NEC's Latest Compact Touch Screen POS Terminal - TWINPOS3500G1

Kuala Lumpur, 17 July 2008 - Best Denki Malaysia Sdn Bhd (“Best Denki”), a Japanese electronics retail giant, has opted for NEC Corporation of Malaysia Sdn Bhd (“NEC Corporation of Malaysia”) latest compact touch screen Point-of-Sale (POS) terminal (TWINPOS3500G1) to be implemented at all its 13 retail outlets in Malaysia, including its latest branch at Plaza Gurney and 2 more new outlets by end of this year .

Investing in more than RM 1.5 million in total to upgrade its existing POS system hardware, Best Denki will be the first company in Malaysia to use NEC’s TWINPOS3500G1 POS terminal. NEC Corporation of Malaysia will be implementing the new POS terminals at the Best Denki retail outlets in several phases, with the first phase to commence by the 3rd quarter of 2008.

The TWINPOS3500G1 is the latest compact touch-screen, keyboard-less and hard disk-free POS terminal developed by NEC, and it is able to withstand tough retail environments such as temperature, water spill and dust, which are typical challenges for retail IT. Being hard disk-free, the TWINPOS3500G1 will be more energy-efficient and generate less heat, thus more environmentally friendly. The TWINPOS3500G1 can also be integrated with NEC’s mobility solutions and business intelligence tools.

The sales data generated from this POS terminal will enable Best Denki to improve its businesses and respond faster to market demands and changes, and conduct business intelligence activities, such as analyzing its customers’ purchasing behavior, and thus improve its customer relationship management programmes. The compact size POS terminal also takes up less space, thus allowing Best Denki to manage its precious retail floor area more efficiently.

“In line with technology progress, Best Denki as an electronics retailer, is also moving towards improving our operational efficiency with the installation of the latest POS terminals, which will bring about a greater shopping experience for our customers,” says Mr Kazuhiro Kakura, managing director of Best Denki Malaysia Sdn Bhd.

“NEC is proud to be the preferred provider of retail solutions for Best Denki. With NEC’s vast experience in providing support to our customers in the retail industry, we are confident that Best Denki is able to fully optimize our reliable POS terminals to improve its inventory management to manage consumer demands, and ultimately, resulting in better sales,” said Mr Daisaku Takeuchi, managing director of NEC Corporation of Malaysia Sdn Bhd.

About Best Denki Japan
Entering its 56th years of operations, with a total of 560 stores in Japan and 40 stores overseas, the annual sales turnover is more than USD4 billion. Best Denki has stores in Singapore, Hong Kong, Vietnam, Indonesia, Malaysia and Taiwan.

About Best Denki Malaysia Sdn Bhd
First store was established in 1998 in Suria KLCC. There will be a total of 13 stores by end of this year with an average more than 10,000sq ft retail space. We have one of the widest selection of flat panel display (LCD TVs, Plasma TVs), small appliances, electronics gadgets to offer to our customers with 0% installment plan. Not only that, customer can have an option to purchase of extended warranty program (up to 5 years warranty) as well.

About NEC Corporation
NEC Corporation is one of the world's leading providers of Internet, broadband network and enterprise business solutions dedicated to meeting the specialized needs of its diverse and global base of customers. NEC delivers tailored solutions in the key fields of computer, networking and electron devices, by integrating its technical strengths in IT and Networks, and by providing advanced semiconductor solutions through NEC Electronics Corporation. The NEC Group employs more than 150,000 people worldwide. For additional information, please visit the NEC home page at: http://www.nec.com

About NEC Corporation of Malaysia Sdn. Bhd
Originally established as NEC Sales Malaysia Sdn Bhd in March 1988, NEC Corporation of Malaysia Sdn. Bhd (“NEC Corp Malaysia”) is a total solutions provider for a comprehensive range of NEC's IT, networking and telecommunications, and display technologies in Malaysia. By combining NEC’s and other third-party hardware and software to deliver a competitive edge to its clients, NEC Corp Malaysia also provides a wide range of systems integration solutions, business process analysis and system design, technical expertise, implementation and training, and support services through its NECare Support Center that provides comprehensive services nationwide, 24/7.

NEC Corp Malaysia obtained its ISO 9001:2000 certification on 1 November 2002 and the MSC status in January 2003.