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NEC Asia Pacific’s Regional Retail Business Support Center Launched

(From left to right) Mr. Toshiya Matsuki, CEO NEC Asia Pacific; Mr. Manabu Kinoshita, Senior Vice-President, NEC Corporation; Mr. Shigeru Nakamura, Ambassador of Japan, His Excellency; Datuk Dr. Rebecca Fatima Sta Maria, Secretary General of the Ministry of International Trade & Industry (MITI); Mr. Andrew Lee, Managing Director, NEC Corporation of Malaysia Sdn Bhd; and Mr. Chikara Ishii, Associate Senior Vice-President, NEC Corporation during the Sake Drum Breaking ceremony at The Gardens Hotel Ballroom in Kuala Lumpur, Malaysia.

KUALA LUMPUR, May 20, 2013 – NEC Asia Pacific Pte Ltd (NEC APAC), the Asia Pacific regional headquarters of NEC Corporation (NEC; TSE 6701), established a “Regional Retail Business Support Center” (RBSC) in Malaysia in March 2013. To mark its launch, NEC Malaysia hosted a gala dinner and NEC solutions showcase at The Gardens Hotel Ballroom on 16 May 2013.

The RBSC dinner took place in conjunction with an NEC solutions showcase and a Sake Drum Breaking ceremony. The event was attended by the Ambassador of Japan, His Excellency, Shigeru Nakamura, Secretary General of the Ministry of International Trade & Industry (MITI), Datuk Dr. Rebecca Fatima Sta Maria as well as executives from NEC Corporation, including Senior Vice-President, Mr. Manabu Kinoshita, Associate Senior Vice-Presidents, Mr. Chikara Ishii and Mr. Toshiya Matsuki, who is also the CEO of NEC Asia Pacific.

The NEC solutions showcase featured some of NEC’s retail and business solutions through the set-up of booths demonstrating a restaurant, boutique, meeting room, server room and smart energy room.

NEC is now seeking to standardize retail solutions to promote its expertise in system planning, development, operation and maintenance on a global scale through the RBSC.

The RBSC will also help to formulate regional strategy and support sales, technological issues and human resource development, while working in cooperation with with NEC’s Southeast Asian affiliates, including those in Malaysia, Indonesia and Thailand, in order to expand NEC’s services throughout a wide range of retail businesses.

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About NEC Asia Pacific Pte Ltd (NEC APAC)
Singapore-based NEC Asia Pacific is the regional headquarters for NEC Corporation (HQ: Japan) in the Asia Pacific region (South and Southeast Asia, and Oceania). As a leading infocomm technology provider and systems integrator offering regional sales and services support and consultancy, NEC APAC develops solutions on carrier network, global identity, RFID, enterprise server, unified communications, multimedia display, and contact centre, as well as provides outsourcing and managed services.

To leverage on its technological expertise in the field of public safety, NEC APAC has established a regional competency centre (public safety) to expand its capabilities and expertise to support businesses in the Asia Pacific region.

In line with the NEC Group Vision to realize an information society friendly to humans and the earth, NEC also embarks on corporate social responsibilities (CSR) initiatives to support and “make a difference” to the Nature (environment), Education and Community. For more information, please visit www.nec.com.sg.

NEC is a registered trademark of NEC Corporation. All Rights Reserved. Other product or service marks mentioned herein are the trademarks of their respective owners. ©2013 NEC Corporation.

PRESS CONTACTS:

NEC Asia Pacific
Masako Hirano
Ph : +65 6379 2570
Mobile : +65 9018 6652
Email : m-hirano@nec.com.sg

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