NEC Applauded by Frost & Sullivan for Artificial Intelligence in Retail Industry

Leaders in AI in Retail Industry

NEC earns Frost & Sullivan’s 2022 Southeast Asia AI in Retail Competitive Strategy Leadership Award with cutting-edge AI technologies, best practices implementation and customer centric focus. According to Frost and Sullivan’s research, NEC’s ability to meet customer’s needs and capitalize on new grown opportunities by leveraging on strong AI capabilities positions NEC firmly as leaders in AI in the retail sector.

With the retail industry shifting its focus from products to customer satisfaction, NEC has successfully helped clients enhance customer experience. At the same time, NEC also improved existing data management capabilities to ensure the implemented technology complies with industry-defined AI ethics and governance.

NEC is committed to co-creating solutions with stakeholders of all levels to realize a safer, prosperous, and sustainable future.

Award Video



Evaluated points

NEC’s outstanding achievement was evaluated based on a rigorous analytical process, based on the following criteria:

  • Strategy Innovation

    The primary mission of NEC is to create value for the society by employing digital solutions and identifying and fulfilling customer needs. Being future-focused and innovation-led, NEC uses AI technology to gauge potential customers’ spending trends and guide retailers to design more effective marketing campaigns. Tangible and intangible insights are referred to for security analytics. Altogether, NEC retail applied analytics further strengthened the mission with data insights and data engineering services, helping retailers drive customers’ physical and online shopping experiences.

  • Customer Impact

    With a customer-centric corporate philosophy, NEC success depends largely on customer satisfaction. This keeps everyone hyper-focused on solving customers’ needs. The foundational approach taken by NEC, helps customer access specific needs and co-create solutions with roadmaps, establishes ongoing trust with customers for long-lasting relationships that extends throughout the solution's lifecycle. NEC continues to develop technologies by converting biometrics and AI into a shared platform, and taking applied analytics to the next level. Additionally, NEC excels in serving customers across public safety, energy, finance, and other sectors.




Analyst Quote

NEC Corporation provides extensive end-to-end retail-as-a-service capabilities that empower retail customers to build and deploy proprietary AI solutions at scale. Developing modern front-end and back-end apps for retail, the company capitalizes on AI, cloud, and data technologies to support customers in their digital transformation journeys. It reinforces its consumer-centric retailing approach and compelling value proposition through in-house platform offerings, consultation services, and strategic partnerships with major technology vendors. With a proven track record in delivering large and complex AI and analytics projects for retail customers, NEC Corporation continues to strengthen its service provider role in Southeast Asia’s highly competitive AI landscape.

Hemangi Patel
Industry Analyst
Frost & Sullivan

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